There’s something about taking the kids to Toys“R”Us that can turn a quick errand into a whole adventure, especially when there’s a fun event happening in the store. If your family enjoys building, playing and checking out the latest toys, it’s worth keeping an eye on what Toys“R”Us has planned. We’ll keep this guide updated with free events, giveaways, LEGO builds and other fun ways to enjoy a Toys“R”Us visit without adding extra to the shopping bill.
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🦒 FREE LEGO Geoffrey the Giraffe Build
October 17, 2026
Head to a participating Toys“R”Us store for a FREE LEGO Geoffrey the Giraffe build during Bricktober.
This year's build lets kids create their own LEGO giraffe inspired by Geoffrey. Supplies are limited, so you'll want to arrive early if you plan to participate.
Bricktober runs throughout October and gives LEGO fans several ways to participate. Along with the free in-store build, Toys“R”Us is hosting weekly themed LEGO build challenges with chances to win LEGO sets.
Each Sunday, a new build challenge theme is announced. To participate, share your themed build on your Instagram Story, follow @toysrus, tag @toysrus and @LEGO, and use #BricktoberBuild and #Sweepstakes.
Five winners are randomly selected each week to receive a LEGO set matching that week's theme. Weekly challenge entries also provide another chance to win the $1,000 curated LEGO prize pack.
We'll continue adding new Toys“R”Us freebies, giveaways and family-friendly events to this page as they are announced. Check back regularly, especially around holidays and other major Toys“R”Us events.
Events and giveaways can vary by location, and many free items are available only while supplies last. Before making a special trip, check the event details and make sure your local participating store is included.
We'll keep this Toys R Us guide updated as new free events, giveaways and activities pop up throughout the year. Bookmark this page and check back before your next Toys“R”Us visit so you don't miss the next chance to score something fun for the kids.
Don’t miss more free product offers:
👉 Explore more in the Free Samples Hub
👉 Find related deals & savings
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